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Insights

MEDICARE

Elite Insurance Group’s Success Builds Momentum Ahead of AEP

October 2026

ANNUITIES

Your Clients Didn’t Lose Money…They Just Learned What an Annuity Is For

October 2026

TECHNOLOGY

When Everyone Has AI, Marketing Strategy Becomes the Differentiator

September 2026

Featured articles

The Two-Lane AEP Strategy: Why Top Organizations Are Building Multiple Enrollment Lanes

September 2026

By Federico Guardia Not every Medicare beneficiary enters the Annual Enrollment Period (AEP) with the same motivation. Some are evaluating coverage because their current plan changed, shrank its network, reduced benefits, or is leaving the market entirely. Others are exploring options they may not know they qualify for, including plans built specifically around their health …

Master the Narrative: Content Strategies for Advanced Markets

September 2026

By JoAnna Barker One of the biggest mistakes financial professionals make in both content creation and client interactions is trying to sound like the smartest person in the room. A financial professional who jumps straight into complex, multi-generational estate tax mitigation with a client that has no experience in advanced markets can easily lose the …

Start Medicare Advantage Conversations with Healthcare Needs, Not Extras

September 2026

By Matthew Graham A Medicare Advantage enrollment conversation often starts with the topic of benefits. Questions about OTC allowances, transportation assistance, meal programs, dental coverage, and other supplemental offerings are common since beneficiaries see those benefits in advertisements, hear about them from friends, and encounter them throughout enrollment season. But healthcare decisions rarely stop at …

Better Decisions Begin with Better Data

September 2026

By William DeCourcy Organizations often want better data when what they need is better decisions. Turning information into action is where organizations can create real business value. Dashboards, reports, and performance metrics have become standard across many organizations, but information alone doesn’t drive lasting results. Progress comes from understanding what the data reveals, identifying the …

The Growth Is Real and Here’s How to Capture It

September 2026

By Matthew Graham The latest Online Enrollment Center (OEC) data tells two stories at once, and licensed insurance agents who focus on only one may miss the larger opportunity. The first story is the rise in direct enrollment and what it means for the licensed insurance agent channel. That deserves attention. But the second story …